Work
Harley-DavidsonHow to differentiate a Harley dealer, proud of both his Italian roots and of representing the only real American motorcycle.
CarglassHow to communicate the key differentiators of a market leader, by going beyond the core product?
Maestro AngelsHow to change payment behaviour abroad through a fully integrated activation, social media and PR campaign.
ExxonMobilHow to give your product essence the leading role in an impactful B2B communication to illustrate main benefits ?
Valio-Vache BleueHow to surprise cooking lovers and create brand preference in a market sector highly dominated by private labels.
EthiasHow to tease and create a successful client acquisition campaign for Ethias in the highly competitive car insurance market.
© McCann Brussels 2013